Summer Pink

by | Aug 23, 2016 | Inspiration

And now for something completely different: pink.

summer pink mood board

Pink is traditionally associated (in North America) with a certain Hallmark holiday. In the 1940s pink became a gender signifier for certain infants.

Psychologically, I believe pink can be so much more.

Choose pink in your brand because…

Pink can be powerful: think of the anti-bullying movement, breast cancer awareness, heck even pepto. All powerful brands.

Pink can be funny, intuitive, and insightful. Both kind and tender with empathy and sensitivity.

Pink can be delicious: Bright raspberry smoothies, fresh watermelon, ripe figs. All as juicy as a big belly laugh.

summer pink color palette

Which brings me to my inspiration for this week’s mood board; a quote by Audrey Hepburn.

I believe in pink. I believe that laughing is the best calorie burner. I believe in kissing, kissing a lot. I believe in being strong when everything seems to be going wrong. I believe that happy girls are the prettiest girls. I believe that tomorrow is another day and I believe in miracles. – Audrey Hepburn