Summer Pink

And now for something completely different: pink. Pink is traditionally associated (in North America) with a certain Hallmark holiday. In the 1940s pink became a gender signifier for certain infants. Psychologically, I believe pink can be so much more. Choose pink in...

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G is for gold + green

There is something so elegant, reserved, and mysterious about the combination of gold + green. I'm in love with this dreamy combo of colours. In this mood board I intentionally chose images that had a minimalist quality to them; I feel it adds to the mystery and...

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Project design inspiration

The reason I start with a mood board on any design project is to set the mood/feeling of the project. It is one of the first deliverables that will guide us creatively throughout the project. In each mood board I ;include visuals and key images that best convey...

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Dreamy Summer

I love summer for the fruit, mostly, and also because I can sleep with the window open. In a dream world? Sitting poolside in Palm Springs, or the Maldives... coconut and pineapple... good books and magazines to get lost in for weeks. This mood board was inspired by...

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